Brief Overview:
Originate and design a new meal subscription service, focusing around health and wellbeing.
Produce a style guide to include brand logo, brand story, taglines, colourways, typography and some brand collateral.
Design a website homepage and some wider social and campaign advertising.
The Team: Zachary Sparkes & Shahbaaz Zeb
Brand Introduction:
Mission Statement:
We are dedicated to installing confidence within the nation when accessing culinary services.
We deliver fresh, inclusive, healthy meals that embrace the values of people igniting the joy and faith in cooking and extinguishing the guilty consciousness and cautious afterthought.
With our promise of trust and taste to your door, we want the nation to experience the food their way.
Toru Digital
Conscious Cuisine Stamp
Brand Ideas
Divine Taste
Nectar
Catered Cuisine
Conscious Cuisine
Logo Outcomes
Being "Conscious" was thinking about how we gain the trust and promise to our customers. Not only those who eat Halal and Kosher food, but for people who want quality and healthy meals.
Primary Logo
Secondary Logo
Alternative Logo
2nd Alternative Logo
Stamp Outcomes
Our stamps represent the authenticity with our second tagline going around the stamp.
CCC Alternative Stamp
Primary Stamp
Secondary Stamp
Alternative Stamp
Brand In Action
Social Media
Advertising
Advertising
Advertising
Brand Pattern
Brand Tagline
Brand Mugs
Brand Packaging
Brand Packaging
Website
We created our webpage to progress our idea about the user experience being a simple and straight forward task. Our brand, not only wanting our customers to be at ease with our packaging, but also when ordering our food online. Our red and white colour theme throughout, strengthens our identity and shows more consistency when looking at our brand appearance.
